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Featuring the new Apple M1 chip, the latest MacBook Air has more power than ever, yet retains its stunning design, which is incredibly thin and lightweight. With the performance improvements brought by the M1 chip, this MacBook Air is faster and more efficient than previous models for up to 18 hours of usage.
To fully realize the potential of the M1 chip, Apple has released a new macOS, Big Sur. Bringing perform updates to the apps you love, with an improved design and best-in-class security.
The brilliant Retina offers jaw-dropping images with support for the Magic Keyboard, Touch ID.
Retina screens always impress with this 13.3” high-resolution display and its 2560 x 1600 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
True-Tone technology automatically adjusts to your environment, making changes to the white point of the display. Constantly updating the look of webpages and applications so you can view them longer.
Enjoy the improvements of the new Magic Keyboard which uses a refined scissor mechanism to give a better typing experience, which is comfortable and quieter. With the benefit of an ambient light sensor Force Touch offering precise cursor control.
With the Apple M1 chip providing significantly faster performance, an advanced Neural Engine and industry-leading power efficiency. It can deal with intensive tasks including, professional-quality editing and the latest demanding games. Due to the integrated graphics being in a class of their own, with up to 5.3x faster-rendering speed on 3D titles.
The built-in 49.9‑watt-hour lithium‑polymer battery offers up to 18 hours of usage, due to efficiency improvements.
Touch ID makes it quick and convenient to access your MacBook Air while keeping your data secure, including payments.
The latest MacBook Air offers more power than ever, yet retains its stunning design which is incredibly thin and light. This time the wedge-shaped look uses 100 per cent recycled aluminium, making it possibly the greenest Mac ever.
The brilliant Retina offers jaw-dropping images and there is an all-new Magic Keyboard, Touch ID, more storage and improved performance.
Retina screens always impress and this 13.3” high-resolution display with a 2560 x 1600 resolution is no exception. It offers jaw-dropping visuals with a new level of detail in being shown in images and text appears sharp and easy-to-read.
True Tone technology adjusts to your environments automatically making changes to the white point of the display. Improving the look of webpages and applications, so you can view them longer.
Enjoy the improvements of the new Magic Keyboard which uses a refined scissor mechanism to give a better typing experience, which is comfortable and quieter.
Due to improvements in the processor technology this, MacBook Air offers up to twice the performance. With faster graphics performance and quicker access to data due to improvements in SDD storage. You will find this laptop is highly responsive.
Touch ID makes it quick and convenient to access your MacBook Air while keeping your data secure.
Featuring the new Apple M1 chip, the latest MacBook Pro has more power than ever, yet retains its stunning design, which is incredibly thin and lightweight. With the performance improvements brought by the M1 chip, this MacBook Air is faster and more efficient than previous models for up to 20 hours of usage.
To fully realize the potential of the M1 chip, Apple has released a new macOS, Big Sur. Bringing perform updates to the apps you love, with an improved design and best-in-class security.
The brilliant Retina offers jaw-dropping images with support for the Magic Keyboard, Touch ID.
Retina screens always impress with this 13.3” high-resolution display and its 2560 x 1600 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
True-Tone technology automatically adjusts to your environment, making changes to the white point of the display. Constantly updating the look of webpages and applications so you can view them longer.
Enjoy the improvements of the new Magic Keyboard which uses a refined scissor mechanism to give a better typing experience, which is comfortable and quieter. With the benefit of an ambient light sensor Force Touch offering precise cursor control.
With the Apple M1 chip providing significantly faster performance, an advanced Neural Engine and industry-leading power efficiency. It can deal with intensive tasks including, professional-quality editing and the latest demanding games. Due to the integrated graphics being in a class of their own, with up to 5.3x faster-rendering speed on 3D titles.
The built-in 61‑watt-hour lithium‑polymer battery offers up to 20 hours of usage, due to efficiency improvements.
Touch ID makes it quick and convenient to access your MacBook Air while keeping your data secure, including payments.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Max chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Max is the most powerful chip ever created for a pro notebook, with 10 CPU cores, up to 32 GPU cores and a 16-core Neural Engine. It delivers two times faster graphics processing and double the memory bandwidth of M1 Pro. And it has a dedicated media engine for decode and two for encode, with up to two times faster video encoding, and two ProRes accelerators for even higher multi-stream performance.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 14.2” high-resolution display and its 3024 x 1964 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 8 CPU cores, 14 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 70 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 14.2” high-resolution display and its 3024 x 1964 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with up to 10 CPU cores, up to 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 70 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 10 CPU cores, 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 10 CPU cores, 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 10 CPU cores, 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 10 CPU cores, 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Max chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 16.2” high-resolution display and its 3456 x 2234 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Max is the most powerful chip ever created for a pro notebook, with 10 CPU cores, up to 32 GPU cores and a 16-core Neural Engine. It delivers two times faster graphics processing and double the memory bandwidth of M1 Pro. And it has a dedicated media engine for decode and two for encode, with up to two times faster video encoding, and two ProRes accelerators for even higher multi-stream performance.
The built-in 100 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 14.2” high-resolution display and its 3024 x 1964 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with 8 CPU cores, 14 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 70 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.
The most powerful MacBook Pro ever is here. With the blazing fast M1 Pro chip, the first Apple silicon designed for pros, you get ground-breaking performance and amazing battery life. Add to that a stunning Liquid Retina XDR display, the best camera and audio ever in a Mac notebook, and all the ports you need. The first notebook of its kind, this MacBook Pro is a beast.
Display
Liquid retina screens always impress with this 14.2” high-resolution display and its 3024 x 1964 resolution being no exception. It offers jaw-dropping visuals with a new level of detail shown in images, while text appears sharp and easy-to-read.
ProMotion comes to Mac for the first time, making everything from scrolling through a web page to gaming super-fluid and responsive, while also reducing power consumption. With refresh rates of up to 120Hz, the adaptive technology automatically adjusts to match the movement of the content. ProMotion video editors can also choose a fixed refresh rate that precisely aligns with their footage.
Magic Keyboard
Magic Keyboard brings a full‑height function key row to MacBook Pro, with the tactile feel of mechanical keys that pros love. It includes new keyboard shortcuts for Spotlight, Dictation and Do Not Disturb. And Touch ID has a new, tactile ring that guides your finger for a fast, easy, secure way to unlock your Mac.
Performance
M1 Pro takes the exceptional performance of the M1 architecture to a whole new level for pro users. Even the most ambitious projects are easily handled with up to 10 CPU cores, up to 16 GPU cores, a 16‑core Neural Engine, and dedicated encode and decode media engines that support H.264, HEVC and ProRes codecs.
The built-in 70 watt-hour lithium polymer battery offers up to 21 hours of usage, due to efficiency improvements.